Each year in Japan major brewers of beer select a Beer Campaign Girl who are supposed to reflect the image of the beer. Advertising beer in Japan, it seems, must follow the fundamental marketing requirement – the 3 b’s – Beers, Bikinis and Beaches.
In the spirit of the Hot Fun In the Summertime! Japan Blog Matsuri hosted by our main man Locohama following is a top 15 collection of bikini-clad Beer Campaign Girl’s from various breweries over the years. Kanpai!
1. Minami Otomo 「大友みなみ」
Minami Otomo is the 2004 Sapporo Beer Campaign Girl. You can see my reflection just under the beer.

2. Haruka Igawa 「井川遥」
Haruka Igawa is the 2000 Asahi Super Dry Beer Campaign Girl.

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Tags: akiko kotani, arine yano, asahi, beach, beer and sake, beer girls, bikini, eri murakami, haruka igawa, japan, japan blog matsuri, jbmatsuri, kanako kuroha, kirin, malt's, mayuko saito, mie nanamori, miho nishimura, minami otomo, misaki ito, ryoko yonekura, saori degawa, sapporo, shiho harada, suntory, takako misaki, top list, yebisu, yuko mano
Even though I check my letterbox daily for a letter from Naoko Iijima I don’t actually have any yet. I just thought that the title sounded cool, a play on words from the movie Letters from Iwo Jima directed by Clint Eastwood and starring the legendary Ken Watanabe.
The last time I tweaked a movie title for an article heading I managed to pick up the scraps of the internet traffic looking for The Deer Hunter. Talk about Search Engine Optimisation. That’s me, aficionado of all things SEO.
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